As solo practitioners become as tech-savvy as the members of the IT departments that their counterparts at large law firms have access to, the playing field becomes level in areas of client service and marketing. Web sites and blogs can help any solo or small firm practitioner deliver their expertise to clients and prospective clients who need their services.
Now lawyers can become broadcasters as well, with the advent of “podcasts” — small audio programs that can be automatically downloaded to a computer, iPod or other portable music device for listening on the train or in the gym.
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