Brooke Shields Taps Venable in Eyebrow Pencil Suit
“From the beginning of her career, Shields's bold eyebrows have been the trademark of her look and a target for endorsements and collaborations.”
May 09, 2019 at 11:48 AM
2 minute read
Brooke Shields
In the 1980s, Brooke Shields was the “It” girl, known for her Calvin Klein jeans, her (terrible) movie “The Blue Lagoon,” her dates with Michael Jackson, and perhaps most of all, her eyebrows.
As her lawyer, Venable partner Alex Weingarten, put it, “From the beginning of her career, Shields's bold eyebrows have been the trademark of her look and a target for endorsements and collaborations.”
So when Shields was out shopping one day earlier this year and discovered “that her name was already stamped on an eyebrow pencil created by another cosmetics company,” it was definitely not OK.
On Wednesday, Weingarten filed suit on Shields' behalf in Los Angeles County Superior Court, suing cosmetics maker Charlotte Tilbury Beauty Inc. plus retailers including Nordstrom, Bergdorf Goodman Inc., Neiman Marcus and Bloomingdales for violating her right to publicity.
The eyebrow pencil at issue is titled “Brow Lift” and advertised as a “Three-Way Shape, Lift & Shade Tool” in a shade labeled “Brooke S.”
“On information and belief, defendants knowingly used Shields's name to promote, market, and advertise the product despite their failure to secure Shields's consent to do so,” the complaint states. “Shields has invested time and resources investigating and developing potential opportunities to create her own cosmetics line with an emphasis on eyebrow-enhancing products. Defendants' unauthorized use of Shields's name unlawfully interferes with Shields's ability to market a cosmetics line created and/or properly endorsed by Shields.”
She's seeking compensatory and punitive damages, plus legal fees
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