World Wrestling Entertainment suffered an unexpected smack-down in April, when a federal judge in New Orleans refused to “deputize” the company to seize counterfeit merchandise from unidentified bootleggers outside its live events. WWE’s lawyers at K&L Gates pulled off a reversal on Tuesday, persuading the U.S. Court of Appeals for the Fifth Circuit that the judge’s squeamishness was mostly misplaced.
In a brief ruling, the Fifth Circuit panel concluded that WWE’s failure to name the alleged counterfeiters wasn’t a valid reason to deny the company’s bid for ex parte seizure and restraining orders under the Trademark Counterfeiting Act. WWE doesn’t license third party retailers to sell its merchandise, the appeals court noted, so there’s no risk that the company’s efforts to target bootleggers would miss their mark.
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