When the U.S. Supreme Court this week gave a green light to a rock band composed of Asian-American musicians that wanted to use the name “The Slants,” it struck down a portion of the 71-year-old Lanham Act that bars disparaging trademarks.

For the owners of the NFL's Washington Redskins, it brought new hope. They have already filed to establish the case as controlling precedent in their battle to reinstate their trademark, which was suspended as racially offensive toward Native Americans.

And they aren't the only ones.