Gruyere cheeses. Credit: barmalini/Adobe Stock European Cheesemakers Urge 4th Circuit to Protect 'Gruyere' Trademark From 'Genericide'
"Everyone knows it's been made in France and Switzerland since before there was a United States," said Richard Lehv of Fross Zelnick Lehrman & Zissu.
December 09, 2022 at 05:46 PM
4 minute read
A consortium of French and Swiss Gruyere cheese makers argued before the U.S. Court of Appeals for the Fourth Circuit Friday that a lower court's ruling dooming their mark on the soft, buttery product made by local caseiculturists since A.D. 1100 should be overturned.
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