The so-called green movement has sprouted a fresh crop of lawsuits: greenwashing claims, in which companies are getting sued for making bogus eco-friendly statements about their products.
Lawyers, environmentalists and marketing groups say that, during the past year, they’ve seen an uptick in greenwashing suits, which are questioning everything from household cleaners to automobiles for their greenworthiness. No surprise, they note, given the thousands of purported green products flooding the market.
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