Antitrust reviews of mergers and acquisitions between competitors at the Department of Justice (DOJ) Antitrust Division and the Federal Trade Commission (FTC) are guided by the Horizontal Merger Guidelines, which were issued in their current form in 1992 and revised slightly in 1997. The guidelines provide an analytical framework to assess whether a transaction is likely to lead to a substantial lessening of competition in violation of Clayton Act § 7.
According to the guidelines, the agencies first define a “relevant market” — composed of a product market and a geographic market — based on the likely reaction of customers to a small but significant and nontransitory price increase in that market. Second, they assess pre- and post-merger concentration using the Herfindahl-Hirschman Index (HHI), which measures the sum of the squares of each competitor’s market share. Third, the agencies examine competitive effects — either potential unilateral effects (i.e., the ability of the post-merger firm to raise prices profitably) and/or coordinated effects (i.e., the likelihood that the transaction will facilitate tacit coordination among firms in the market) — and evaluate the likelihood that rivals would enter or expand to counteract any price increases by the merging firms. Finally, the agencies evaluate prospective pro-competitive efficiencies and other defenses.
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