Credit: Cihangir Stock/Adobe Stock; Protecting Fashion in the Metaverse
New technologies are forcing brand owners to implement registration and enforcement strategies to protect their intellectual property rights in the metaverse.
August 26, 2022 at 02:00 PM
8 minute read
Intellectual Property
Digital immersive experiences have become increasingly popular among users of all ages and backgrounds. These experiences take place in a virtual world: the "metaverse." The term metaverse means a three-dimensional version of the Internet where users can access virtual shops, branded goods, and services such as concerts, sporting events, classes and other immersive experiences through a virtual reality headset.
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