Bad news travels fast. So fast on the Internet, that in a few hours or days a company’s or professional’s reputation can be smeared by anonymous postings on consumer ratings sites or through longer screeds on other forums.
The Internet makes it easy to disseminate information and ideas anonymously, offering bloggers and others the ability to express themselves behind cloaked identities, sometimes in a defamatory manner. For certain professionals, responding to online criticism can be difficult because of privacy laws preventing them from discussing a client’s case.
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