Traditional software differs from artificial intelligence (AI) because programmers write algorithms which tell a program how to proceed and AI writes its own algorithms. When writing algorithms (known as deep learning), AI must copy and process a significant amount of existing content. Since copyright rights automatically arise upon the creation of any sort of content (images, text or sound), AI copying (without consent) are likely to cause legal difficulties. Technical, legal and business options are available to ameliorate AI training legal difficulties.