As the head of a major customer of American law schools, I am concerned about the impact of U.S. News & World Report ‘s annual law school ranking.

The ranking sells magazines. It generates heat, not light. In the legal industry, we’re used to this art form — a magazine develops a ranking using a questionable approach, lets loose with this year’s version and then starts reporting on its own pseudo-news as if it’s something to which we should pay attention. For the most part, it’s not.

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