During the course of his or her summation, it is understood that “[c]ounsel’s arguments are expected to be passionate, ‘for indeed it is the duty of a trial attorney to advocate.’” Jackowitz v. Lang, 408 N.J. Super. 495, 504–05 (App. Div. 2009) (quoting Geler v. Akawie, 358 N.J. Super. 437, 463 (App. Div. 2003), cert. denied, 177 N.J. 223 (2003)). As such, in closing arguments, “‘counsel is allowed broad latitude.’” Brenman v. Demello, 191 N.J. 18, 33 (2007) (quoting Bender v. Adelson, 187 N.J. 411, 431 (2006)).

However, as set forth below, courts have consistently imposed certain limits. In instances in which lawyers attack their adversary, parties or witnesses; urge the jury to “send a message”; chide the defendant for its refusal to “accept responsibility”; make excessive appeals to emotion; or request that the jury step into the plaintiff’s shoes, New Jersey courts have ordered new trials.

Attacks on Adversary and Opposing Party

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