On my shelf is a dusty paperback copy of “The World Wide Web Yellow Pages” published in 1997. In today’s Google age, such a book is an absurdity. However, in 1997, publishing a yellow pages for the Internet seemed perfectly reasonable—Netscape Navigator was less than four years old and the promise of what the Internet would become was still subject to a futurist’s imagination.
If a company was trying to figure out how to create a directory of business on the Web, why wouldn’t they stick with what they knew—creating a hard-copy directory for businesses in the bricks-and-mortar world. Yet, the World Wide Web Yellow Pages is viewed as an anachronism in today’s dynamic age because of its inability to see past a bricks-and-mortar perspective.
This content has been archived. It is available through our partners, LexisNexis® and Bloomberg Law.
To view this content, please continue to their sites.
Not a Lexis Subscriber?
Subscribe Now
Not a Bloomberg Law Subscriber?
Subscribe Now
LexisNexis® and Bloomberg Law are third party online distributors of the broad collection of current and archived versions of ALM's legal news publications. LexisNexis® and Bloomberg Law customers are able to access and use ALM's content, including content from the National Law Journal, The American Lawyer, Legaltech News, The New York Law Journal, and Corporate Counsel, as well as other sources of legal information.
For questions call 1-877-256-2472 or contact us at [email protected]
