The Federal Trade Commission has finally prevailed in a long-running dispute with POM Wonderful over allegedly misleading claims about the health benefits of the company’s pomegranate products.

Without comment, the U.S. Supreme Court denied POM’s challenge to an appeals court ruling that upheld the commission’s order to stop making the unsubstantiated claims. The company asserted, among other things, that the order impinged on its First Amendment free speech rights.

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