We’re big fans of law firm newsletters. They’re an unobtrusive way to stay in touch with your clients, prospective clients, and referral sources. A newsletter can also help ensure that the timely, informative blog posts you’re writing get more readers.
Although the main purpose of your law firm newsletter should be substantive legal information, it’s nice to include more than just blog posts. Think of your newsletter as your firm’s hometown newspaper, and let people know about the interesting stories, people, and events that make your firm unique.
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