In today’s world of high-stakes litigation, it is not often that the need for effective advocacy is confined to the courtroom. It typically requires advocacy in the court of public opinion.

It is no surprise that businesses, public interest groups and leading entrepreneurs increasingly look to law firms to create multi-dimensional, multi-layered strategies that advocate for them in the public square. Many law firms engineer carefully crafted plans to advance their clients’ interests and protect their most valued asset, their brand.