Quentin Brogdon is a personal injury trial lawyer in Dallas, Texas. Courtesy Photo Demonstrative Evidence: Seeing Really Is Believing
"Jurors' brains process visual images 60,000 times faster than text, and jurors have a faster, stronger emotional reaction to visuals than words, alone. Visuals cause emotional reactions in jurors that increase information retention and motivate jurors to act," according to Quentin Brogdon of Crain Brogdon.
August 13, 2024 at 11:00 AM
6 minute read
In a jury trial, seeing really is believing. Any trial lawyer who has tried more than a few trials understands that the party that wins the credibility race and tells the simpler, more compelling story almost always prevails at trial. Demonstrative evidence is a powerful tool to achieve both of those ends.
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