Firms Walk a Fine Line Between Educating and Advertising in Outreach to Sex Trafficking Victims
Shea Rhodes of the Villanova Law Institute to Address Commercial Sexual Exploitation, along with other practitioners, said she is hopeful that, as interest in the litigation rises, more attorneys will begin practicing trauma-informed care at all levels, including when it comes to initiating cases.
August 26, 2019 at 07:08 PM
9 minute read
Editor's note: This is the fourth installment in a series examining sex trafficking litigation.
Reaching victims of sex trafficking with online advertising can be perilous, because unlike other litigants, they are often still living in highly dangerous situations.
According to legal marketing specialist Susan Knape, that's why the website she runs dedicated to sex trafficking litigation includes a "Quick Exit" link on the side that follows the reader as they scroll down the page. If clicked, the viewer immediately exits the website and the browser opens up to Weather.com.
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