Chelsea Steadman of Volpe Koenig. Courtesy photo Trademark Basics and How to Spot Potential Issues for In-House Counsel
This article discusses important trademark basics as well as common questions and issues in-house counsel often encounter during due diligence or IP audits.
February 20, 2024 at 09:48 AM
9 minute read
At times, corporate stakeholders may consider IP due diligence as slowing down business instead of creating and preserving value. However, proactive trademark portfolio development and management can often streamline business resources, help jumpstart new brand initiatives, generate added asset valuations and minimize downtime when expanding into new territories. This article discusses important trademark basics as well as common questions and issues in-house counsel often encounter during due diligence or IP audits.
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