Jamie Mulholland of Jamie Mulholland Marketing. Courtesy photo Polish Your Personal Brand Through Your Emails
How we opt to communicate in emails, whether we personally know the recipient or not, can go a long way toward not only forging a good working relationship with the recipient, but establishing a strong personal brand.
July 19, 2024 at 12:00 PM
6 minute read
My longtime trusted contact at a promotional products company had quit, so I was assigned a new rep. My first outreach to this individual was an email with details of an order needed for one of my clients—quantity, color, imprint details, date needed. The reply confirmed everything I had requested, except the delivery date, which was about a week beyond the date we needed the stuff. When I replied that the turnaround time listed on their website for the item in question was just a few days, the reply was as follows: "Not with the type of imprint you want." And then … a sad face emoji.
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