Credit: woravut/Adobe StockFederal Trade Commission’s Updates to the Health Breach Notification Rule Now In Effect
Over the past decade, there has been an immense increase in the popularity of health applications and connected health devices as more and more of consumers’ health information is shared online. Digital health tools, from period trackers to fitness assessments, are well-integrated into daily life. However, despite the sensitivity of this personal health data, much of its collection and processing falls outside the protections of HIPAA.
February 07, 2025 at 11:22 AM
7 minute read
The Federal Trade Commission (FTC) updated its health breach notification rule (HBNR) on April 26, 2024. The final rule expanded the scope of the HBNR to cover health applications and similar technologies, to limit sharing of sensitive health data, and to update reporting obligations for data breaches. The updated rule took effect on July 29, 2024.
The HBNR was originally adopted in 2009 to provide protection for consumer health information that fell outside the scope of the Health Insurance Portability and Accountability Act (HIPAA). However, enforcement under the HBNR and reporting to the FTC of breaches was minimal until recently.
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