Virginia-based Multiply contends X Corp.'s logo, left, infringes on its mark. (Credit: Images from court complaint) X Corp. Faces Trademark Suit From PR Agency, Ellis George Over 'X' Logo
Virginia-based Multiply trademarked its stylized X logo in 2019. It says the 2023 rebranding of Twitter to X Corp. has caused confusion that has harmed its business.
July 24, 2024 at 11:32 AM
5 minute read
Litigation
What You Need to Know
- Multiply contends its stylized "X" logo is being confused with X's brand.
- A Florida social media company alleges that X Corp. infringed on its trademark.
- Both companies say they've been harmed by confusion with Elon Musk's company.
Ellis George has filed a trademark infringement complaint against X Corp., formerly Twitter, alleging that its 2023 rebranding has harmed a Virginia public relations agency that uses a stylized letter X in its own branding.
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