Public relations is an important endeavor for any company or law firm, and most of all, it is a contact sport. The initiative requires the time and attention of both lawyers and firm management, and if not executed properly, it presents the potential for substantial lost opportunities that can impact perception of the firm on a local and national level.
A focused communications strategy needs to begin somewhere, and a communications audit is the right first step it is a detailed analysis of what kind of media presence you currently have, what it could be, and how to develop comprehensive strategies that boost the presence you’ve already built.
This content has been archived. It is available through our partners, LexisNexis® and Bloomberg Law.
To view this content, please continue to their sites.
Not a Lexis Subscriber?
Subscribe Now
Not a Bloomberg Law Subscriber?
Subscribe Now
LexisNexis® and Bloomberg Law are third party online distributors of the broad collection of current and archived versions of ALM's legal news publications. LexisNexis® and Bloomberg Law customers are able to access and use ALM's content, including content from the National Law Journal, The American Lawyer, Legaltech News, The New York Law Journal, and Corporate Counsel, as well as other sources of legal information.
For questions call 1-877-256-2472 or contact us at [email protected]