SAN FRANCISCO — Ads for the new Justin Bieber CD spray-painted on San Francisco sidewalks may be alluring to the pop star’s legions of teenage fans, but they have yet to make a “belieber” out of the city attorney.
Dennis Herrera is attacking the graffiti as an example of “unlawful guerrilla marketing,” and demands Bieber’s record label and distribution company pay to have the tags removed. The graffiti ads promoting Bieber’s “Purpose” album have popped up on public sidewalks in the Haight and Lower Pacific Heights neighborhoods, triggering complaints to the city’s public works department and scornful media reports. On Monday, Herrera sent a demand letter to Def Jam Recordings Inc. and Universal Music Group Inc. threatening litigation.
This content has been archived. It is available through our partners, LexisNexis® and Bloomberg Law.
To view this content, please continue to their sites.
Not a Lexis Subscriber?
Subscribe Now
Not a Bloomberg Law Subscriber?
Subscribe Now
LexisNexis® and Bloomberg Law are third party online distributors of the broad collection of current and archived versions of ALM's legal news publications. LexisNexis® and Bloomberg Law customers are able to access and use ALM's content, including content from the National Law Journal, The American Lawyer, Legaltech News, The New York Law Journal, and Corporate Counsel, as well as other sources of legal information.
For questions call 1-877-256-2472 or contact us at [email protected]
