Ari Kaplan

July 07, 2008 | Legaltech News

As summer associates struggle to answer obscure research questions over the next couple of months, they may find an answer to their late-night prayers in JD Supra, a free online service that provides access to legal documents including memoranda, briefs and unpublished court decisions.

By Ari Kaplan

5 minute read

December 21, 2009 | Legaltech News

IQPC's eDiscovery event of 2009 focused on rapid early case assessment and review strategies, as well as realigning relationships between outside counsel, in-house counsel, legal, and IT. For firms adopting e-discovery strategies for 2010, Ari Kaplan offers an overview of this year's sessions.

By Ari Kaplan

8 minute read

May 06, 2010 | Law.com

The programming at the 2010 NALP Annual Education Conference last week reflected the widespread effort law firms and law schools are making to reposition themselves in a recovery environment, says consultant Ari Kaplan, with a new emphasis on the practical, both in training and in hiring.

By Ari Kaplan

8 minute read

January 12, 2011 | New Jersey Law Journal

The new Legal Updates application offers JD Supra users an opportunity to showcase their work on LinkedIn. The service automatically distributes articles, newsletters and other legal documents directly to the LinkedIn homepages of its members based on their designated industry.

By Ari Kaplan

6 minute read

October 17, 2006 | National Law Journal

During a visit to the Interactive Advertising Bureau's recent Mixx 2.6 Conference & Expo in New York, attorney and writer Ari Kaplan learned that doing great work isn't enough. Law firms must adopt marketing tools such as blogging, podcasting and streaming video -- before it's too late.

By Ari Kaplan

6 minute read

June 03, 2008 | Law.com

During the next couple of months, law students will be getting a taste of the legal profession. This first chapter will form the nucleus of a lifelong tale that will enhance future success. The key is to develop the ability to tell it with enthusiasm, sincerity and simplicity -- and, of course, starting now. While there always are naturally talented storytellers, many must hone their craft, and consultant Ari Kaplan explains how law students can learn. First, they should listen to others.

By Ari Kaplan

9 minute read

September 21, 2006 | Law.com

It's difficult for a small law firm to stay on top of marketing -- and that's especially true with the Internet's increased role in generating business and buzz. But the returns can be substantial. One lawyer found that the settlement from a case obtained through his online presence covered a year's worth of his Web costs. Ari Kaplan takes a look at successful techniques used by small firms to maximize their visibility -- including radio ads, blogs and panel discussions on hot topics.

By Ari Kaplan

10 minute read

February 10, 2005 | Legaltech News

About five years ago, two law firm associates working late were searching for dinner menus and ended up finding new careers. Their frustrating effort to get some grub spawned a wildly successful business that gives 150,000 employees at 140 law firms -- and many more at other businesses -- instant access to over 950 restaurants, caterers and other services. SeamlessWeb's technology offers both convenience and cost savings. And the competition? Well, let's just say SeamlessWeb dominates.

By Ari Kaplan

6 minute read

July 05, 2006 | Law.com

Lawyers should be natural bloggers, implies one such veteran, because they're "trained to write" and "think out loud." And yet, aside from some prominent exceptions like those featured on Law.com, not many lawyers write blogs, especially if they're at large firms. Lawyer and columnist Ari Kaplan asks well-known bloggers who regularly spread the digital gospel why many of their colleagues are reluctant to embrace the medium, and what's needed to fuel a stronger blogging trend in the legal profession.

By Ari Kaplan

5 minute read

September 07, 2010 | Legaltech News

JD Supra, a legal content syndicator, added a Legal Updates application to LinkedIn, reports attorney Ari Kaplan. The new application gives LinkedIn users access to lawyer-written articles and lends JD Supra's premium members a new channel to expose their expertise to potential clients.

By Ari Kaplan

6 minute read