Carol Schiro Greenwald

February 26, 2021 | New York Law Journal

For this edition of her Business Development Best Practices column, Carol Schiro Greenwald interviewed a panel of solos and lawyers in small to midsize firms and synthesized their comments on the impact of remote working for firms and practices.

By Carol Schiro Greenwald

10 minute read

February 01, 2021 | Pro Mid Market

Carol Schiro Greenwald shares insights gleaned from her interviews with lawyers on how they use videoconferencing today and how they anticipate using it once the pandemic is behind us.

By Carol Schiro Greenwald

10 minute read

January 08, 2021 | New York Law Journal

In her Business Development Best Practices column, Carol Schiro Greenwald shares insights gleaned from her interviews with lawyers on how they use videoconferencing today and how they anticipate using it once the pandemic is behind us.

By Carol Schiro Greenwald

10 minute read

January 26, 2010 | New Jersey Law Journal

Midsize firms that focus on the client, acknowledge the need to do more with less — and act on that need — and stay attentive to client demands are likely to prosper as they head into 2010.

By Alan Levine and Carol Schiro Greenwald

7 minute read

April 04, 2011 | New York Law Journal

Carol Schiro Greenwald, founder of MarketingPartners, writes that in today's world, value must be continually proven to clients interested in the best deal. Begin by reviewing your services from the point of view of benefits, results and solutions. Assess your service processes and communication channels, and use budgeting and efficiencies to create shared-risk, results-based, win-win alternative fee arrangements. In the end, everyone's goal is to work in a profitable law firm for happy clients.

By Carol Schiro Greenwald

12 minute read

October 24, 2005 | Law.com

The myth about strategic planning is that it is a gigantic waste of time. The reality is it's an essential tool for busy lawyers to use as a guide to successful business development. To grow a practice, lawyers need to research their clients and markets, understand their clients' needs, know what they sell and know what others will buy from them. Business plans will help with all of those goals.

By Carol Schiro Greenwald

11 minute read