Katherine Cooper
November 01, 2006 | Corporate Counsel
Can Your Law Firm Keep the Blogosphere at Bay?If analysts' assertion that law firm marketing's future lies in the blogosphere is correct, what's a firm to do when an attorney or staffer publishes a blog that might harm the firm's carefully wrought image? Can an Anonymous Lawyer or Article Three Blonde damage a firm's credibility? Philip Gordon and Katherine Franklin, shareholders at Littler Mendelson, the nation's largest employment law firm, say yes. The stopgap measure is a blogging policy.
By Philip L. Gordon and Katherine Cooper Franklin
11 minute read
November 01, 2006 | Law.com
Can Law Firms Keep the Blogosphere at Bay?If analysts' assertion that law firm marketing's future lies in the blogosphere is correct, what's a firm to do when an attorney or staffer publishes a blog that might harm the firm's carefully wrought image? Can an Anonymous Lawyer or Article Three Blonde damage a firm's credibility? Philip Gordon and Katherine Franklin, shareholders at Littler Mendelson, the nation's largest employment law firm, say yes. The stopgap measure is a blogging policy.
By Philip L. Gordon and Katherine Cooper Franklin
11 minute read
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