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September 13, 2024 | Law.com

This article offers practical insights and best practices to navigate the path from roadmap to rainmaking, ensuring your business development efforts are not just sporadic bursts of activity, but an integrated part of your daily success.

By Yuliya LaRoe

7 minute read

September 12, 2024 | Law.com

If legal marketing professionals are looking for the absolutely clear and consistent rules about attorney advertising that every firm can or should follow, know that the search is futile because the states not only modified the rules but called them by other names including codes, guidelines, standards, oaths, principles, pillars or tenets.

By Liz Lindley

6 minute read

September 12, 2024 | Law.com

The U.S. Trustee has recently taken the position that GUC Trusts (creditor trusts formed under bankruptcy plans) should be required to pay fees on account of their own disbursements to creditors. The outcomes in three recent bankruptcy cases highlight different approaches to addressing the U.S. Trustee's argument: closing bankruptcy cases early, deferring the issue to a later date, or focusing on the distinction between contingent and non-contingent assets.

By Nicole M. Sweeney and Megan M. Wasson

10 minute read

September 11, 2024 | Law.com

By incentivizing individuals to report misconduct through its Whistleblower Pilot Program, the DOJ has expanded its arsenal and the means by which it can identify misconduct. So wrongdoers beware — although this is not the Old West, everybody loves a good bounty.

By Jonathan New, Patrick Campbell and Sydney Park

10 minute read

September 09, 2024 | Law.com

How to Convey Your Merits In a Way That Earns Trust, Clients and Distinctions While humility is incredibly important in business and law, it is equally important to identify and articulate what you do well — really well — in your practice. Those who can ascertain, embrace and communicate their differentiator(s) will be well-positioned for steady practice and client growth.

By Bethany Chieffallo

7 minute read

September 06, 2024 | Law.com

The ever-evolving digital marketing landscape, coupled with the industry-wide adoption of programmatic advertising, poses a significant threat to the effectiveness and integrity of digital advertising campaigns. This article explores various risks to digital advertising from pixel stuffing and ad stacking to domain spoofing and bots. It will also explore what should be done to ensure ad fraud protection and improve effectiveness.

By Cecily Uhlfelder and Robert DeWitte

8 minute read

September 06, 2024 | Law.com

The ruling from New York's highest state court, although straightforward on its face, has important implications for both long-existing settlement agreements and when considering drafting future agreements settling disputes in the context of the Rent Stabilization Law.

By Ethan R. Cohen

8 minute read

September 06, 2024 | Law.com

A curated career is not a happy accident or a lucky break — it's the result of deliberate actions and choices that align with one's personal values.

By Adriana Paris

8 minute read

September 05, 2024 | Law.com

When artists do take action over political-campaign usage, it's usually in the form of a cease-and-desist letter sent to a candidate's representatives. In some instances, artists file lawsuits, but to date there's been just a smattering of notable court decisions. This article provides a refresher on these rulings as well as a look at the recent lawsuit by the estate of Isaac Hayes over the Trump campaign's use of the classic soul song "Hold On, I'm Coming."

By Stan Soocher

8 minute read

August 29, 2024 | Law.com

Proving your status as an influencer in your industry is the most effective way to stand out in a crowded market. Thought leadership is not a destination but rather a journey of constant evolution and contribution to the collective knowledge of your industry.

By Vicki LaBrosse

4 minute read