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July 15, 2024 | Law.com

Utilizing Key Performance Indicators (KPIs) in a law firm is crucial for evaluating performance, profitability, client satisfaction, and overall success. Understanding which attorneys are the most profitable, which matters are the most lucrative, and the cost of acquiring new clients is crucial for making informed business decisions.

By Peter Oliva

4 minute read

July 11, 2024 | Law.com

Maintaining consistent communication with clients can be time-consuming for most law firm professionals. Because balancing this task with other competing responsibilities becomes challenging, the time has never been better for firms to start introducing technology, like AI, to improve their overall business.

By Jody Glidden

6 minute read

July 08, 2024 | Law.com

DOJ's Cyber Fraud Initiative has been a wake-up call for companies to prioritize cybersecurity and adhere to stringent standards. By leveraging the FCA, DOJ has used a powerful enforcement tool to target a wide range of cybersecurity failures and misrepresentations. The increasing focus on cybersecurity by enforcement agencies means that robust cybersecurity practices are becoming a standard expectation, not just a best practice.

By Randy S. Grossman, Kareem A. Salem and Kayla LaRosa

9 minute read

July 05, 2024 | Law.com

Here's the playbook for disruption: Take attorneys out of the equation. Stop building CRM that succeeds or fails on their shoulders. We need to shift the focus and, instead, build the technology from the ground up for the professionals who actually use it: marketing and business development.

By Kiara Hughes

5 minute read

July 03, 2024 | Law.com

Companies often partner with influencers to market their products, hoping to tap into the influencer's devoted audience. Likewise, influencers create certain content to secure brand deals and attract advertisers. However, this relationship can be fraught with legal issues, including in the arena of copyright law.

By Sushila Chanana and Tom Pardini

7 minute read

July 02, 2024 | Law.com

Technology, like gen AI, is a crafty tool that can fuel your creative engine. It's not about replacing your creativity but about enhancing it. It's about reimagining your creative process.

By Mary Bennett

7 minute read

June 27, 2024 | Law.com

The U.S. District Court for the Central District of California has decided that the termination by Mary Bono of grants made by her late husband Sonny Bono under the copyright-assignment termination provision of the Copyright Act didn't affect royalty rights under a 1978 marital settlement agreement between Sonny and ex-wife Cher.

By Stan Soocher

5 minute read

June 24, 2024 | Law.com

Notwithstanding the significant threats facing companies as a result of deepfake technology, there are several things companies can do to protect themselves and their employees from becoming the victim of a deepfake scam.

By Matt White

6 minute read

June 21, 2024 | Law.com

The COVID-19 pandemic disrupted the industry in many ways, pushing law firms to rapidly adopt remote work solutions, digital transformation and cost cutting measures. While some adjustments proved effective, most industry leaders are prioritizing higher office attendance as a measure for future success.

By Tim Haught

7 minute read

June 20, 2024 | Law.com

This article offers up some thoughts about how lawyers ought to access and manage resources in order to provide a multi-faceted, full-service approach to addressing their clients' needs.

By Lydia Pilch

8 minute read