By Justin Henry | September 30, 2021
Firms are asking "what will we need, as a firm, in the future?" and the answer is to recruit specialized professionals in data analytics and digital branding to inform a marketing department's "sector strategy," one industry watcher said.
The American Lawyer | Analysis
By Justin Henry | September 29, 2021
"We are seeing firms significantly invest in their marketing and business development, and those are the firms that are going to get a head start and have an advantage," one industry watcher said.
By Heidi Turner | September 28, 2021
Because gamification is frequently misunderstood, people often diminish it in conversations about diversity, equity and inclusion. An examination of gamification as a whole, however, shows how it lends itself to addressing serious issues.
By Megan Paquin | September 27, 2021
Developing a public relations strategy under the demands of high stakes litigation is no simple feat, requiring expert coordination across legal, corporate communications and others to ensure success.
By Brenda Sapino Jeffreys | September 23, 2021
Lawyers working in all aspects of the energy sector are making moves among the Am Law 200, as some firms set their sights on energy transition.
By Dan Packel | September 22, 2021
The firm has a thriving franchise practice, and it's launching a speaker series to encourage greater diversity in the ranks.
The Legal Intelligencer | Commentary
By Stacy West Clark | September 22, 2021
I try to help lawyers and law firms every day make more money—that's my job and I love it. Unfortunately, I have seen the good, bad and really ugly go down—where lawyers just—to put it frankly—shoot themselves in the foot and sabotage all the good I have advised them to do.
By Dan Packel | September 22, 2021
While the new service delivery tools may be in place, they're far from maturity, according to a survey of Am Law 200 and Global 100 firms from Baretz+Brunelle's NewLaw practice group.
Daily Business Review | Commentary
By Katherine Doble | September 21, 2021
Attorneys are finally going digital. Social distancing measures brought about by COVID-19 accelerated the adoption of online tools for many organizations—even among notoriously "old school" lawyers.
By Zack Needles | September 21, 2021
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