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The American Lawyer

Law Firms Swap CMOs, as Davis Polk, McGuireWoods and Holland & Hart Ink New Marketing Leaders

Established business professionals are in demand in Big Law, as two of the three recent chief marketing officer hires held the same job at other shops.
3 minute read

The American Lawyer

Why Your Cool New Marketing Tech May Not Work

Marketing and business development budgets are limited for many, but technology without support is like installing a lightbulb in a home that has no electricity, Deborah Farone writes.
6 minute read

The Legal Intelligencer

'It's All About Building Relationships': Phila. Firm Leaders Foster Community Ties Via Investments and Service

"Part of my business generation has been tied to investments that I've made," said Cozen O'Connor executive chair and CEO Michael Heller.
5 minute read

New York Law Journal

Turning Around Troubled Communication About Company Changes

Turning around troubled communication about company changes requires a deliberate and empathetic approach. The worst path is to ignore the problems and think they are going away. The key is getting out in front of your mistakes with transparency and genuine apologies…easier said than done.
4 minute read

Daily Business Review

Blogging: The Indispensable Tool for Modern Legal Marketing

Since the early days of the internet, blogging has completely transformed from a platform for sharing personal stories into a powerful business tool. It's not just important—it's essential for any comprehensive marketing strategy, legal or otherwise.
3 minute read

The American Lawyer

How Attorney Titles in Big Law Can Mean Everything, and Nothing, All at Once

Getting a title suggests "that the partner, and by extension his or her clients, could be prioritized and important to the firm," noted one recruiter.
6 minute read

Daily Report Online

On the Move: Morris Manning Adds Atlanta Real Estate Partner, Labor Firms Increase California Ties

"The area around the city of Atlanta has so many jurisdictions that you really need to have relationships to provide the level of service I hope to provide to my clients," Bailey said.
5 minute read

International Edition

The UK Top 50 Firms With the Highest Debtor Days

Almost twice as many firms saw their debtor days rise compared with the previous year, research has found, with one accountant saying: 'It is hard to think of another sector that is worse at getting its clients to pay.'
3 minute read

The American Lawyer

With Investigation Practices in Hot Demand, Shook Launches Group That Emphasizes Government Expertise

The new government investigations practice "helps us with our clients. It's a clearer message of our capabilities," said Bill Corrigan, a co-leader of the group.
5 minute read

The Recorder

Alston & Bird Adds Patent Litigator to Los Angeles Office

Erik Carlson, who arrives from Baker & Hostetler, is the second IP litigation partner to join the firm this year in L.A.
4 minute read

Resources

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