December 15, 2022 | The Legal Intelligencer
4 Ways to Level Up Your Personal Brand in a Tighter Legal MarketWhether you're slightly worried, braced for negative impact, cautiously optimistic or ready to take advantage of the opportunities 2023 has to offer (my recommended course of action), one important action you can take right now is to raise your profile in the marketplace.
By Meg Pritchard
7 minute read
October 24, 2022 | The Legal Intelligencer
Preventing Homicide By PowerPoint: 5 Tips to Better PresentationsBad presentations are very painful, not only for audiences but also for speakers, who often come off the stage (or Zoom) feeling like they didn't quite connect with the audience.
By Meg Pritchard
8 minute read
August 22, 2022 | The Legal Intelligencer
Urgent Message to Attorneys: A Three-Step Approach to LinkedInIf you're not actively using LinkedIn, you're missing out on opportunities to connect with clients and referral sources.
By Meg Pritchard
8 minute read
April 18, 2022 | The Legal Intelligencer
The Right Branded Content at the Right Time—for You and Your ClientsHere's the reality: Being the first in your clients' inbox with a new legal or industry development—whether it's a court decision, newly enacted legislation or regulatory change—is nearly impossible to achieve.
By Meg Pritchard
9 minute read
February 16, 2022 | The Legal Intelligencer
To Blog or Not to Blog—Is That the Question?I say it's better not to blog at all than to start a blog that ends up with infrequent, boring or stale content. Because bad blogging can actually damage your visibility and the trust of your clients and prospect.
By Meg Pritchard
9 minute read
December 10, 2021 | The Legal Intelligencer
Quiz: What's Your Marketing Personality and How to Work Well With Your 'Type'My goal is to help lawyers and law firms get the most out of their marketing efforts, and I think the best way accomplish that goal is often to identify pain points and work with them, rather than fight against them.
By Meg Pritchard
9 minute read
October 25, 2021 | The Legal Intelligencer
Ain't Nobody Got Time for That! 3 Ways to Leverage Your Time for Marketing SuccessThe good news is that there are steps you (by which I mean we) can take to set yourself up for marketing success, with just a little time and effort.
By Meg Pritchard
8 minute read
August 24, 2021 | The Legal Intelligencer
The 1990s Called, They Want Your Bio Back"If you think your bio is fine as is, it's not—our firm bios are stuck in the '90s. And we're going for brand uniformity here."
By Meg Pritchard
8 minute read
July 26, 2021 | Pro Mid Market
Charting Your Course To Avoid Content Black HolesIn simple terms, a black hole is an unresolved pain point connected with one (and usually more) of the three basic elements of creating and publishing content: people, process or technology.
By Meg Pritchard
7 minute read
June 25, 2021 | The Legal Intelligencer
Charting Your Course to Avoid Content Black HolesIn simple terms, a black hole is an unresolved pain point connected with one (and usually more) of the three basic elements of creating and publishing content: people, process or technology.
By Meg Pritchard
7 minute read
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