By Scott Wallingford, LexisNexis | June 19, 2020
All of the important relationship data between firm and client already exists – you merely need the right technologies to unlock its power and potential.
By Hank Grezlak | June 19, 2020
One interesting idea suggested in the article is that short, punchy, trade names can have benefits for law firms beyond effective marketing.
By Jeff Cox, UniCourt | June 17, 2020
COVID-19 has abruptly brought into focus the growing necessity to have a data strategy in place to remain responsive to clients' needs. With the right infrastructure in place, law firms can conduct the data analysis needed to power business development efforts and stay competitive.
By Zack Needles | June 16, 2020
When it comes to responding to RFPs, midsize firms' biggest advantage over their larger competitors may be not always having to respond to RFPs.
By Patrick Smith | June 15, 2020
Law firms know developing talent and growing their client base go hand in hand, but they still struggle to balance those efforts, a new survey finds.
By Gina Rubel | June 15, 2020
The COVID-19 pandemic has forced law firm leaders to pivot into often-uncomfortable territory: accepting vulnerability and embracing resilience to…
New Jersey Law Journal | Commentary
By Amanda Sexton | June 15, 2020
Both law firms and lawyers need to develop a clear personality and values to have truly meaningful interactions. Authentic is going to win over generic every time.
Daily Business Review | Commentary
By Shanon Lazarus | June 10, 2020
Whether due to expansion of services or for a more modern look, it is often in an evolving firm's best interest to rebrand. A rebrand is not only the renaissance of the external messaging, but also an opportunity to look internally at the vision, beliefs and culture.
By Joe Giovannoli | June 5, 2020
Google's consistent focus on quality and relevant content is changing the search landscape for all industries.
By Deborah C. Scaringi | June 1, 2020
As leaders slowly pave ways to restart the economy, lawyers and law firms are looking for the safest route to getting back to work supporting clients who are trying to do the same. At the center of these discussions, an important quandary is brewing: How do we go back to conducting productive business without seeming callous to the harsh realities many people are experiencing?
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