December 05, 2024 | The Legal Intelligencer
Are You Engaging in Cringeworthy Business Development?I recently shadowed an M&A lawyer named Elizabeth to critique her approach to meeting with a new client. None of her credentials of being a brilliant and accomplished transactional lawyer came to the forefront in this meeting with a client. They were totally overshadowed by her use of many “NOs” in the conversation.
By Stacy West Clark
6 minute read
September 27, 2024 | The Legal Intelligencer
For Lawyers and Law Firms: A Tip and a News ItemIf you want more work, you need to ask how you and your team are doing from the client's perspective. It is the only perspective that matters.
By Stacy West Clark
6 minute read
July 24, 2024 | The Legal Intelligencer
Summer Vacation Questions Regarding Your Marketing PrioritiesI have been asked some interesting questions from lawyers I thought I would share—in case you have them as well. They point out needed "actions steps" in areas like business development, client service and more—of which every lawyer wanting to grow their business should be acutely aware.
By Stacy West Clark
6 minute read
May 17, 2024 | The Legal Intelligencer
Young Lawyers (Gen Z) Are Getting Tons of New Business—the Old-Fashioned WayI went on a mission recently to find out if, and then how, lawyers in their late 20s and 30s were building books of business. So, I hunted down some lawyers from both coasts who had been referred to me by their firms as folks who had built impressive books of business.
By Stacy West Clark
8 minute read
March 12, 2024 | The Legal Intelligencer
How One PI Lawyer Built a Huge Practice Without AdvertisingI wanted to share his story with you—because he has built a huge personal injury (PI) practice without advertising—on the internet, yellow pages, billboards or otherwise.
By Stacy West Clark
7 minute read
January 18, 2024 | The Legal Intelligencer
Don't Have Time to Do Business Development? 15 Things You Can Do in 20 Minutes or LessI think you can do both—work hard and market successfully just by investing a few minutes each day.
By Stacy West Clark
6 minute read
November 20, 2023 | The Legal Intelligencer
32 Marketing Activities Million-Dollar Rainmakers Did: Go Copy Them!I am going to tell you exactly what several of my multimillion-dollar rainmaking lawyer clients did to strengthen relationships with their current clients and key referral sources. They all helped accomplish what my clients set out to do: get more work and grow client and referral relationships.
By Stacy West Clark
5 minute read
September 20, 2023 | The Legal Intelligencer
Want to Get Rich? Sit in Your Client's Shoes.I help lawyers get new clients. After years of practicing law and decades of counseling scores of lawyers on business development, I do know what works; plus I am a client of several law firms myself. So, I have actually sat in both chairs. I know what I look for as a client.
By Stacy West Clark
7 minute read
July 24, 2023 | The Legal Intelligencer
From the Horse's Mouth: What I Hear Clients Say They Want From Their LawyersToday I pulled them out and re-read what I had heard. I realized I had gotten so many new and wonderful tips in all areas of business development from clients on the podium that you my wonderful readers should know about.
By Stacy West Clark
6 minute read
May 17, 2023 | The Legal Intelligencer
Are You Kidding Me? Fix Glaring Public Problems With Your Personal Brand Now!It is incumbent on you to make sure everything that you can control about your personal brand is done. You must be proactive and act.
By Stacy West Clark
7 minute read
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