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West

West

July 29, 2019 | The Legal Intelligencer

15 Free Things to Do for Clients That Will Make Them Love You More

In a world of rising legal expenses, I want us to consider what we can do for clients that does not cost them anything—and that inures to their personal or professional benefit.

By Stacy West Clark

6 minute read

May 20, 2019 | The Legal Intelligencer

Grow Your Revenues by Creating Formal Referral Networks Now

One of the fastest ways to grow your practice is to create (and then worship) your referral network. There are several ways to create them.

By Stacy West Clark

5 minute read

March 18, 2019 | The Legal Intelligencer

Marketing Lessons From a Powerhouse Female Rainmaker

I have known Cheryl Nicolson for over 10 years. I thought I should tell her story as she has done what very few lawyers that I know have done. She started her firm, Nicolson Law Group, with one client, Electrolux Home Products, in 2008.

By Stacy West Clark

6 minute read

January 18, 2019 | The Legal Intelligencer

Why Having a Happy Workforce Should be Part of Your Marketing Plan    

Let's say you had a choice: You needed to hire a law firm and your choices were one where the staff was indifferent and unengaged, and the other was a law firm where the staff was happy, caring and involved. I know which one I would pick.

By Stacy West Clark

6 minute read

November 27, 2018 | The Legal Intelligencer

Nine Unique Ways to Differentiate Your Practice From the Competition

A recent call to the Pennsylvania Disciplinary Board indicated that there are over 14,000 lawyers in Philadelphia County alone. That's a lot of competition for you and your firm. A great number of these lawyers are unlikely to be hired if they do not stick out or “differentiate” themselves in some way from their competition.

By Stacy West Clark

7 minute read

August 27, 2018 | Legaltech News

Do Fake Identities for Data Scraping Violate the Computer Fraud and Abuse Act?

Two recent federal district court decisions provide some guidance concerning whether the use of sham information to establish accounts for the purpose of data scraping violates the CFAA.

By Hanley Chew, Fenwick & West

9 minute read

July 30, 2018 | The Legal Intelligencer

What Would You Do if Your Business Dried Up Tomorrow? Rainmakers Respond.

“What would you do if your business dried up tomorrow?” I posed this question to some of my favorite rainmakers—all successful lawyers from a variety of different practice areas. I thought it would be a unique way to identify some great marketing strategies ... and I was right.

By Stacy West Clark

1 minute read

April 23, 2018 | Texas Lawyer

State Legislatures, Local Governments and Courts Attack Employer Use of Salary History

While recognizing that the drafters of the Equal Pay Act of 1963 (EPA) had, in passing this law, spoken eloquently of the need for gender-based pay…

By Robert Nichols and Lauren West

6 minute read

April 06, 2018 | The Legal Intelligencer

Lessons From the PI Bar: Expand Your Practice Through Referrals

I listened in on a recent webinar hosted by one of my long-time marketing gurus Larry Bodine who is chief marketing strategist for LawLytics web marketing in Tucson, Arizona, and medical malpractice attorney John Fisher of Kingston, New York.

By Stacy West Clark

5 minute read

February 21, 2018 | Legaltech News

Security and Compliance 2018: Five Factors that Will Affect Your Firm

2018 will be marked by the maturing of new technologies along with the arrival of unprecedented regulations, which leaves a number of potential data risks for companies.

By Anthony West, Actiance

6 minute read