Lean Adviser Legal

June 10, 2022 | Lean Adviser

Connecting with clients and bridging the disconnect in our profession is the single most important survival skill any law firm can develop. Every law firm wants to stand for something, and have a set of values, but be sure to make them clear, relevant and client-facing, because this is what will resonate.

By Lean Adviser Legal

3 minute read

June 03, 2022 | Lean Adviser

The simple but striking insight of taking an interest in the client's viewpoint can change everything. In effect, perhaps unwittingly, by asking clients just about a law firm's marketing campaign, it also finds out about the client's entire operation and about the disconnect in the legal profession. A devastatingly simple idea: direct communication aimed at learning the buyer's viewpoint.

By Lean Adviser Legal

2 minute read

May 27, 2022 | Lean Adviser

Touting past victories and tellling war stories tells prospective clients everything about other assignments for other clients, but nothing about what the firm stands for, and how those values could relate to that client's problems.

By Lean Adviser Legal

3 minute read

May 20, 2022 | Lean Adviser

There is a disconnect in the attorney-client relationship, and law firms may be perpetuating it while thinking they're fixing it.

By Lean Adviser Legal

3 minute read

May 13, 2022 | Lean Adviser

Which is more important, the attorney experience or the client experience? This sounds like a decent question, right? But it's not. It's the wrong question. How so? Because the attorney experience and the client experience are the same thing.

By Lean Adviser Legal

3 minute read

May 06, 2022 | Lean Adviser

Have you ever lost a case, or seen a transaction crash, and kept the client? If so, why? This is a critically important question for law firms, because client retention is the key to consistent profitability and sustained growth. Given the importance of the question, it's remarkable how many law firms get the wrong answer.

By Lean Adviser Legal

3 minute read

April 29, 2022 | Lean Adviser

Attorneys have always cared about more than just their pay. They care about their working conditions, welfare and career development. What's new is that they now have a voice and a choice like never before, and so law firms are listening. Clients are too.

By Lean Adviser Legal

2 minute read

April 22, 2022 | Lean Adviser

Improvement is a self-fulfilling prophecy. It happens in real time, all the time, simply from constantly seeking better processes and methods. A lawyer with a better toolset and a healthy mindset is already a better lawyer, and a more valuable asset to the client.

By Lean Adviser Legal

3 minute read

April 15, 2022 | Lean Adviser

Working wellness is a virtuous circle where you work well because you feel good, and you feel good because you work well. Creating this environment is a game changer for associates, and it carries over into how law firms monitor them.

By Lean Adviser Legal

2 minute read

April 08, 2022 | Lean Adviser

If the focus is on what the firm wants from the associate, never what they want for the associate, this associate doesn't have the toolset, or the mindset to do the best work, or to turn away a call from a recruiter. This associate is lost in space.

By Lean Adviser Legal

3 minute read